Go Public

Take your company public

We work as members of a client’s team, offering knowledge and expertise in assisting you in becoming a public company.

Our resources and relationships in the financial communities as well as experience in helping companies go public allow us to provide our clients with a comprehensive range of services. We maintain relations with underwriters, broker-dealers, market makers, merchant banks and other financial institutions. We offer the most complete going public services.

We recognize the power of a public company that is not available to a private company. If you are considering going public contact us to learn more.

Publicly Company Advantages

Mergers and Acquisitions: Public stock of a company can be used for businesses to grow through acquisitions.

Higher Valuations: Public Companies are typically valued more than private companies.

Benchmark Trading Price: The trading price of a public company’s stock serves as a benchmark for the offer price of other securities.

Capital Formation: Raising capital later is typically easier because of the extra liquidity for the investors.

Incentives: Stock options and stock incentives can be very helpful in attracting employees.

Reduced Business Requirements: While an underwritten initial public offering requires significant earnings, the lack of an earnings does not keep a private company from going public.

Less Dilution: There is less dilution of ownership control compared to an IPO. ? Reduced Underwriter Requirements: No underwriter is needed.

S-8: Form S-8 stock can be issued to employees and consultants by a public company.

Liquidity: A public company provides liquidity for management, minority shareholders, and investors.

Prestige: Added prestige and visibility with customers, suppliers, as well as the financial community.

Increased Wealth.

Estate Planning Tool.

Raise Capital: It is usually easier to raise capital as a public company because then stock brokerage firms and their clients may be able to buy your stock. ? Use public company stock to trade for advertising.

Advertise to Raise Capital: a private company cannot advertise and can only raise money from friends and family. A public company that does a registration statement and follows other procedures can advertise to the general public (typically an S-1 Registration


**A Registered Offering could advertise their public stock offering to the general public whereas a private company cannot.*
*This is not to be construed as legal advice. Please seek financial and/or legal advice in all your business affairs.

Go Public A to Z Complete Program
We provide a comprehensive go public program. Our service is designed to assist you through each stage of the process. From start to finish we will be with you all the way from implementation until the process is complete. Our industry expertise ensures a robust and dynamic public company. We provide the most comprehensive service for a company going public.

Going public without an underwritten offering has the following benefits:

Active market making, aided by a small amount of available public stock, can produce a strong and stable stock trading price for the public company’s stock.

The registration statement can also include securities of the insiders, corporate officers and other shareholders.

If the registration includes warrants, the public company can expect to receive proceeds from the exercise of those warrants when the trading price of the public company stock exceeds the exercise (strike) price of the warrants. This is another way for a public company to raise capital.

Typically only a small percentage of the private company’s shares are registered. This preserves the corporate ownership of the existing shareholders for raising capital is the future.

The company prepares the market for a later public offering, which typically occurs at a stock price greater than could have been done initially.

Preferred stock can be issued for various purposes by a public company.

Management and initial shareholders of the private company can have their stock in the registration statement. This can allow them to then sell their securities in the public market.

If it’s a foreign company, it may not want to become a U.S. company. The overseas company can have their securities traded in the U.S. on a U.S. stock exchange without requiring them to become a US corporation or subsidiary.

The market value of a public company is usually greater than a private company in the same industry.

It is usually much easier to raise capital for a public company because the stock has a market value & is tradable.

The public trading price of the stock of a public company serves as a benchmark for the offer price of a future public or private stock.

Acquisitions can be made with stock since publicly traded stock is viewed as currency for the purpose of mergers and acquisitions.

S-8 stock can be issued for employees by a public company.

If the offering also includes warrants, the new company can receive proceeds from the exercise of such warrants if the trading price of its common stock exceeds the exercise price of warrants. This is another way that a company that goes public can raise capital.

Why Go Public?

There are many benefits to being a public company.

Some of the most compelling advantages can include:

1. Access to capital

When you go public and become a public company it can give investors more confidence in investing in your company. When your stock has a public price, it gives you a benchmark price to raise capital. Any potential investor can go on the Internet or call a broker and get a quote of your company’s stock price. Some public companies then give investors who buy stock directly from the company in a private placement a discount from the public trading price (if they are willing to hold the stock for one year). This gives this investor even more of an incentive to invest.

Capital raised can be used for a variety of purposes including; growth and expansion, retiring existing debt, corporate marketing and development, and acquisition capital. A company’s financing alternatives are greatly increased. A publicly traded company can go to the public markets for capital with a stock or bond issue, and may also convert debt to equity.

2. Liquidity

By going public, a company can create a market for its stock. This gives the public company a greater opportunity to sell shares to investors. In general, stock in a public company is much more liquid than stock in a private enterprise. Liquidity is created for the investors, institutions, founders, and owners. Investors in the company may be able to buy or sell the stock more readily. Often time’s institutional investors and venture capitalist will require a company to become public before committing funds. It is generally better to raise capital as a public company because investors know they have an exit strategy.

A public company may help the company to borrow more easily and eliminate personal guarantees. Liquidity can also provide an investor or company owner an exit strategy. Liquidity is one of the many reasons why public companies are typically valued so much more than a private business.

3. Mergers and Acquisitions

Once a company is public and the market for its stock is established, the stock can be considered as valuable as cash when acquiring other businesses & assets. This depends on the specific company.

A public company usually increases a company’s valuation leading to a variety of opportunities including mergers and acquisitions. A public company also has the advantage of using the market’s valuation when exchanging stock in an acquisition.
Securities and Exchange Commission disclosure requirements offer the public more confidence because in annual reports a company lays out its financial condition.

4. Increased Valuation

The market value of a public company is normally substantially higher than a private company with the same structure in the exact same industry. Converting a private company to a public company results in a substantial increase in value to owners. Statistics published by the U.S. Chamber of Commerce demonstrates that sellers of private companies receive an average of 4 to 6 times their net earnings. Whereas, public companies sell at an average of 20-25 times their net earnings. High tech companies are valued even higher.

Investors in a private company will discount the value of its stock because of their “non-liquidity” – the lack of a ready, public market for them. Therefore, public companies often are valued so much greater than private, similar companies in the same or similar industry. The availability of other alternatives to raising capital permits a public company greater leverage in its negotiations with investors. Most institutional and individual investors prefer investing in a public company since they have an “exit,” that is, they can sell their stock in the public market. Many companies that were private and about to be purchased went public to be purchased at a much higher price.

5. Compensation

Many companies use stock and options as an incentive to attract and retain important employees. This reward is more desirable when the company is publicly traded. Stock can be key in attracting and keeping key personnel. Also, certain tax advantages are a consideration when issuing stock to an employee. Being public can help to create a market for the company’s stock. This market can result in liquidity and reward for the employees.

Stock compensation is a way of connecting an employee’s financial future to the company’s success.

6. Prestige of being a Public Company

A public offering, stock offering, and equity offering of stock can help a company gain prestige by creating a perception of stability & power. The status of being a public company can have a dramatic effect on a company’s profile. They will be seen as more competitive and stable. This perception can lead to expanded business opportunities and confidence from consumers and investors.

A company’s founders will gain prestige from being associated with a public company. Prestige can be helpful in attracting employees and marketing services or products and raising capital. As a public company you enhance the company’s reputation and increase its business opportunities. Your company gains additional exposure and become much better known. Being a public company is publicity itself.

Sometimes suppliers and consumers want to be shareholders as well as strategic partners, which may encourage continued or increased business. Once public, lenders and suppliers may perceive the company as a safer credit risk; this enhances the opportunities for good financing terms. Indeed, the suppliers’ and customers’ perception of company success is often a self-fulfilling prophecy. Many people have called it the ultimate status symbol.

7. Personal Wealth

One of the chief benefits of a public offering is that the company’s stock may eventually becomes liquid, offering financial independence for the founders. This can be of major financial significance.

A public market for stock offers an exit strategy and liquidity for investors. A public company can enhance the personal net worth of the shareholders. Even if a public company’s shareholders do not realize immediate profits, publicly-traded stock can be used as collateral or as a currency to acquire assets. It makes sense at an appropriate time for investors and entrepreneurs to cash out some of their equity in order to diversify their holdings or to enjoy life. Employees and officers have two ways to add to their wealth: by receiving a salary and selling stock or trading the stock for another type of asset.

8. Estate Planning

The public company can be used as part of estate planning for management. This allows a business owner to pass assets to heirs. Management may want to transfer the accumulated value in a business to family members.

9. Publicity

Public companies are more likely to receive the attention of newspapers, magazines and periodicals than a private business. The proper use of press releases, interviews and news stories can increase investor awareness, shareholder value demand for public company stock. A strong public relation campaign coupled with media and the stock price can potentially increase sales and revenue and investors.

The publicity received from being a public company can encourage investments from the public, business development and strategic relationships. Analyst reports and daily stock market quotes contribute to more awareness by consumers and the financial community. By virtue of being a public company your company’s story can more easily get out to the world. This allows for investors who would not invest in private companies but will invest in public companies to find out about your company.
The publicity that a public company may receive can attract the attention of potential partners, investors and new business or merger candidates. Most private firms do not appear on the radar screen of investors. Being a public company makes it easier for other companies to notice and evaluate your business for potential synergies and to raise capital.

NASDAQ small cap markets

Franklin International Group is pleased to announce the offering of uplisting reporting OTCBB companies and other reporting issuers to NASDAQ small cap. We have been working in the background on our NASDAQ small cap uplisting program for several years. We have secured several very close relationships with various market makers that specialize in the NASDAQ small cap markets. Some of the market makers we work with are USA and European based (Swiss , Germany).

We can provide your qualified small cap company the very best service and exposure on the NASDAQ small cap markets. Click on the link below to find out more as the NASDAQ small cap requirements have changed and are now more than ever lucrative and easier to list your reporting company on NASDAQ small cap.